Growth Design Engineer
I design, engineer, and ship high-converting web experiences, interactive lead magnets, and AI-driven growth systems. Over the last 12 years, I've helped SaaS and tech teams (Copysmith, Rytr, Frase, Uplight, Uber) turn marketing ideas into production code in days instead of sprints—driving outcomes like a +5% signup lift across seven-figure traffic.
Top and bottom of funnel free tools
Farmers search for specific operational math long before they shop for accounting software. I built four interconnected tools for Ambrook spanning top-of-funnel profit diagnostics, acreage expansion modeling, and bottom-of-funnel QuickBooks switching.…
GEO Audit Tool (Production)
As Frase expanded beyond traditional SEO into Generative Engine Optimization (GEO), we needed a faster way to show visitors how they appear in AI search. I helped design and build a free homepage audit where anyone can drop in a domain and get an instant GEO score with ranked fixes—no email required.…
BOFU competitor comparison game
Most B2B software comparison pages are static feature grids that buyers skim and forget. I built a playable browser boxing game where Close goes head-to-head against rival CRMs using real product features as punches, blocks, and counters.…
core tech & growth
brand & product builds
